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Friday, March 13, 2009

FIPA Women

Fipa is A Luxury Platinum Cigarette Holder for Women

Fipa is a brand new smoking concept specially designed for women with tasted tobacco in individual units. The main starting point of this business development plan was figuring out a design solution that would give a feel like a woman’s smoking device. This understanding led the founder to develop Fipa as a luxury icon for women. The inspiration came from the women in the golden era from 1940s to 1960s, when using a cigarette holder was a common issue to maintain a decent distance from mouth to cigarette. Lawrence Chu, an exceptionally talented Canadian designer, designed the final form of chromium-platinum Fipa.

fipa femme smoking concept for women


“We looked back in history and discovered that until the end of the Victorian period it was quite well accepted for women to smoke pipes in Europe, but due to cultural changes it became unfashionable, thus eventually becoming associated strictly with masculinity over the course of the last century.

The real inspiration came from looking at women in the golden age of smoking, from the 1940s to the 1960s, when it was common to use a cigarette holder to extend the distance from cigarette to mouth to cool the smoke. You can probably guess that this culminated in the iconic image of Audrey Hepburn in “Breakfast at Tiffany’s” with long black gloves and equally long black cigarette holder.

It was this image that convinced us that, for an object, the secret to feminine elegance is a simple linear slenderness. That’s what we tried to communicate in the fipa.”

fipa femme smoking concept for women

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